%0 Journal Article
%T Strategic approaches to the development of building materials trade in the context of digitalization
%A Konstantinov, A.A.
%K construction materials trade, digitalization, strategic approaches, omnichannel, supply chain management, demand forecasting, pricing, data and analytics, customer experience, and digital transformation
%J Journal of Applied Research
%D 2026
%N 
%P 0
%I ITBO University