@article{Shapovalov2026analysis,
author={Shapovalov, M.I.},
title={Analysis of modern digital communication channels and evaluation of the effectiveness of their use in marketing management PJSC NK Rosneft},
journal={JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT},
publisher={ITBO University},
year={2026},
pages={9-17},
volume={0},
issue={6},
}