JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT 2782-4586 2949-1851 124478 10.26118/2782-4586.2026.95.59.079 Научные статьи SCIENTIFIC ARTICLES Научные статьи The process of integrating technology into personnel recruitment management based on a comprehensive approach as a factor in strengthening the human capital of organizations in the construction industry Технологизация управления подбором персонала на основе комплексного подхода как фактор укрепления человеческого капитала организаций строительной отрасли Целютина Татьяна Владимировна Tselyutina Tatyana Vladimirovna tselyutina@bsu.edu.ru

кандидат экономических наук;

candidate of economic sciences;

 Власова Татьяна Александровна Vlasova Tat'yana Aleksandrovna

кандидат экономических наук;

candidate of economic sciences;

 Белгородский государственный национальный исследовательский университет Belgorod National Research University 30 05 2026 30 05 2026 5 453 461 26 05 2026 https://jomeam.ru/en/nauka/article/124478/view

Строительная отрасль является сложной диверсифицированной отраслью материального производства, выполняет функцию макроэкономического индикатора и ключевого катализатора развития экономики и социальной сферы. Дальнейшее эффективное функционирование строительных организаций в современных условиях всеобщей технологизации и цифровизации, а также повышения требований и стандартов к параметрам качества продукции требует поиска новых подходов к формированию, использованию и укреплению человеческого капитала строительных организаций. В статье обосновывается необходимость реализации комплексного подхода к подбору персонала в организациях строительной отрасли, от эффективной организации которого зависит качество человеческого капитала, объемы и направления инвестирования в развитие персонала, являющегося носителем человеческого капитала и основным фактором повышения уровня эффективности и конкурентоспособности строительных организаций. Раскрыта специфика комплексного подхода к подбору персонала и выделены основные функциональные элементы системы подбора персонала. Акцентировано внимание на необходимости формирования лояльности персонала на этапе подбора, с учетом которой сформулированы принципы, определяющие его организацию с целью укрепления человеческого капитала. Разработана технологическая схема реализации комплексного подхода к подбору персонала с позиции укрепления человеческого капитала организаций строительной отрасли.

The construction industry is a complex diversified branch of material production, serves as a macroeconomic indicator and a key catalyst for the development of the economy and social sphere. Further effective functioning of construction organizations in the current conditions of universal technologization and digitalization, as well as increasing requirements and standards for product quality parameters, requires the search for new approaches to the formation, use and strengthening of the human capital of construction organizations. The paper substantiates the need to implement a comprehensive approach to the selection of personnel in the organizations of the construction industry, on the effective organization of which the quality of human capital, the volume and direction of investment in the development of personnel depends, which is the carrier of human capital and the main factor in increasing the level of efficiency and competitiveness of construction organizations. The specifics of an integrated approach to personnel selection are revealed and the main functional elements of the personnel selection system are highlighted. Attention is focused on the need to form staff loyalty at the recruitment stage, taking into account which the principles defining its organization in order to strengthen human capital are formulated. A technological scheme for implementing an integrated approach to personnel recruitment from the point of view of strengthening the human capital of organizations in the construction industry was developed.

 подбор персонала технологии рекрутмента организационная лояльность человеческий капитал строительная отрасль personnel selection recruitment technologies organizational loyalty human capital construction industry

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