student
student
Russian Federation
In the context of increasing demands for business environmental responsibility, the phenomenon of greenwashing is becoming a serious problem. The research is devoted to the creation and testing of a methodology for assessing the level of greenwashing in corporate reports using natural language processing (NLP) technologies. The analysis of annual and ESG reports of large companies makes it possible to identify linguistic features characteristic of unreliable environmental information. The methodology includes categorizing statements, evaluating their concreteness, transparency, and comparison with actual performance indicators, as well as forecasting future results and challenges. The results demonstrate the potential of NLP analysis as an effective tool for identifying discrepancies between companies' stated commitments and their actual actions in the field of sustainable development. The developed approach makes it possible to automate the verification process of companies' statements and helps to increase the reliability of non-financial reporting.
greenwashing, corporate reporting, natural language processing (NLP), machine learning, ESG, sustainable development, AI
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