Scientific approaches to the types of anti-crisis management strategies at the corporate level of strategizing
Abstract and keywords
Abstract:
Crisis management is a critical component of any organization’s functioning. Developing an anti-crisis strategy is a complex process, during which decisions on measures to overcome the crisis are made at multiple levels. In this study, all levels of decision-making regarding anti-crisis measures are divided into corporate, business, functional, and operational ones. This article focuses on the highest level of decision-making – the corporate level. The study revealed that the most general decisions affecting all company activities are made at the corporate level of anti-crisis strategy development. It was also determined that anti-crisis strategies implemented at this level may include recovery, turnaround, and exit strategies.

Keywords:
crisis management, anti-crisis strategy, corporate decision-making level, recovery strategy, turnaround strategy, exit strategy
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References

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