graduate student
The scientific article presents an analysis of the functioning of marketplaces in the Russian market under sanctions. In the process of studying e-commerce companies, their results (revenue) for 2019-2024 were determined. In addition to this information, it was possible to formulate current problems and their negative consequences on the activities of marketplaces. Based on the described, solutions were proposed that, in our opinion, can potentially help reduce the impact of sanctions, namely: create appropriate conditions for the development of e-commerce, improve business processes in marketplaces, improve the key performance indicators of organizations. Based on the results of the scientific work, conclusions were made on the applicability of the proposed measures and its importance for the functioning of marketplaces in the Russian market under sanctions.
trade, marketplaces, sanctions, digitalization, solutions
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